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How well do you know survey methods?

Guess the real numbers behind how polls and surveys are done, see how everyone else guessed, and get the source.

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As of 2025, survey firm Ipsos runs its research operations out of offices in how many countries?

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about 6%

By 2018, what share of people called for a US telephone survey actually responded, down from about 9% a few years before?

Low response rates are one of the biggest challenges facing traditional phone pollsters today.

Source: Pew Research Center (2018) pewresearch.org

62.1%

What was the self-response rate to the 2020 US Census, compared with 66.5% in 2010 and 67.4% in 2000?

The trend shows even a legally required national count is getting harder to complete through self-response alone.

Source: Wikipedia: 2020 United States Census (2020) en.wikipedia.org

4,919 phone interviews

For its 2020 exit poll, Edison Research combined 7,774 in-person, Election Day interviews with how many phone interviews of early/absentee voters?

Mixing interview modes helps exit pollsters capture voters who cast ballots before Election Day.

Source: Wikipedia: Exit poll (2020) en.wikipedia.org

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